Newsletter 255


Hic sunt camelopardus: this historical edition of The Browser is presented for archaeological purposes; links and formatting may be broken.

[1]Old Spice Man Marketing, Redux
    Links:
      1. http://b.rw/gDE3wk

Gary Vaynerchuk | Fast Company | 10 March 2011

P&G ran a brilliant viral video campaign, spoofing every stereotype of
  masculinity. Old Spice sales doubled. But now P&G is just shutting off the
  campaign, and you can't do that with social media. They're throwing away
  customers

[2]The Lobster Underground
    Links:
      2. http://b.rw/dEignX

Baylen Linnekin | Reason | 10 March 2011

To buy from Dr Claw, you friend him on Facebook. He checks you out. He sends
  you a phone number. You text him when you want a delivery. Drugs? No. He
  sells lobster rolls. And he has to work around New York's crazy food
  regulations

[3]The "Symbolical" Cricketer
    Links:
      3. http://b.rw/ebtJ5M

Mike Marqusee | mikemarqusee | 12 March 2011

On Sachin Tendulkar, "the One who must bat for the Many". "His career
  coincides with the rise of neo-liberal India and its competitive and
  aspirational ethic. If Sachin hadn’t existed, India would have had to invent
  him"

[4]Why Is It So Hard To Find Happiness?
    Links:
      4. http://b.rw/fsSqMz

David Malouf | Sydney Morning Herald | 11 March 2011

Though happy enough, many feel a vague sense of stress; "this
  dissatisfaction, this lack of a final assurance of safety, is our later
  version of what the Protagoras (a dialogue of Plato) identified as
  'unrest'". Spotted by @polit2k

[5]How Could We Be So Stupid?
    Links:
      5. http://b.rw/hPRyR4

Ken Dryden | Globe & Mail | 11 March 2011

Horrific injury to Max Pacioretty is only the latest. "Today's hockey -- in
  terms of speed, skill, style of play and force of impact -- is almost
  unrecognisable from hockey 50 years ago." Enough is enough, says former NHL
  goaltender

[6]Dear Twitter
    Links:
      6. http://b.rw/hWQE4s

Fred Oliveira | HelloForm | 12 March 2011

Open letter to Twitter on "new developer roadmap" that limits which third
  parties are allowed to work with the micro-blogging service. Important
  insights on how damaging this could be and what other solutions could have
  been adopted

Today's FiveBooks Interview

[7]James Carroll on =JERUSALEM, CITY OF PEACE?=
    Links:
      7. http://thebrowser.com/interviews/james-carroll-on-jerusalem-city-peace

Former  Catholic  priest  and author of bestseller _Constantine’s Sword_
  discusses  Jerusalem  as  he  sees it: a city of moral paradox that is
  nonetheless capable of peace [8]Continue reading…
    Links:
      8. http://thebrowser.com/interviews/james-carroll-on-jerusalem-city-peace

Topic

[9]Cooking
    Links:
      9. http://thebrowser.com/topics/cooking

If  cooking is your thing, or you want it to be, this is for you. From
  interviews with top chefs to articles that range from the perfect appliance,
  to food for athletes, to what's in your cappuccino, it's all here. Enjoy
  [10]Continue reading…
    Links:
      10. http://thebrowser.com/topics/cooking

Book of the Day

[11]Honor
    Links:
      11. http://thebrowser.com/recommended/honor-by-frank-henderson-stewart

-by Frank Henderson Stewart -

_Kwame Anthony Appiah says:_ “Analysing and thinking deeply about honour,
  Frank Henderson Stewart tries to understand how it developed.”

[12]More recommendations…
    Links:
      12. http://thebrowser.com/fivebooks

Browsings

[13]@andrewjtaggart   Why   being   laid-back  may  not  be  a  virtue
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  [17]More user recommended #browsings…
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